Old Town Farmers' Market
Better for you. Better for Wichita.
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Sponsorship Opportunities

2019 Sponsorship Benefit Packages

Align your brand with Old Town Farmers Market and realize the impact when you connect with customers in an authentic way.

Serving thousands of area residents weekly and featuring more than 100 vendor companies throughout the year, Old Town Farmers Market brings fresh food, handmade goods, education, and fun to our community. Dedicated to re-linking community ties, Wichita’s Downtown Market is an engaging shopping experience that fosters a comprehensive, community driven approach to economic development, improving the mind, body and soul of Market participants. 

Vendor’s fees cover the basic cost of operating the Market, but in order to continue fostering local economic development and still fund programs and educational outreach, we must rely on help from sponsors.

This is a wonderful way to find local produce and art works, and support the Wichita community! There are samples to taste, music to listen to, and many beautiful things to see! My daughter loves the kid’s art projects and we look forward to our family time each Saturday! Bask in the sunshine and support local Kansans, it is so amazing!
— Aim, OTFM Customer

WHY SPONSORING OLD TOWN FARMERS’ MARKET IS GOOD FOR YOUR BRAND:

Build Customer Loyalty And Trust: By becoming a sponsor of Old Town Farmers’ Market, your company shows a shared committed to localism, entrepreneurship, and integrated health programs designed to empower our community.

Our Customers Are Your Customers: Our customers represent a diverse array of professions and ideals. If you want to reach community driven people throughout the greater Wichita area, you’re in the right place.

A High-Visibility Sponsorship Opportunity at Wichita’s Year-Round Market: Plant your company directly in front of thousands of residents. In 2018, we consistently reached more than 20,000 online locals each month and served roughly 100,000 residents and visitors at the Market.

OLD TOWN FARMERS’ MARKET SHOPPER ATTRIBUTES:

  • Seek engaging experiences

  • Enjoy cooking

  • Conscientious

  • Purchase Organic and Local

  • Have non-food related lifestyles and habits that promote health  

  • Enjoy gardening

  • Food production practices are important to core shoppers

  • Value positive social and environmental impacts

  • Seek products that are fresh, healthy, and safe

  • Seek specialty items

  • Seek/expect authenticity and transparency in their purchasing 

Love The Farmers Market! Great people, I create new memories with every trip. Thank you farmers, merchants and artisans. Go ICT!
— Kathy, OTFM Customer

PROGRAM SPONSORSHIP BENEFITS

Kids POP Club Tent Sponsor - $7,500

The Power of Produce (POP) Club is a children's program that teaches children about fruits and vegetables, local food systems, and healthy food preparation through fun activities. These activities range from cooking demonstrations to Farmers’ Market scavenger hunts and provide nutrition, food, agriculture, and exercise education to the children and families that participate each week. Through the Two-Bite Club, POP participants are rewarded for taking two bites of the featured fruit or vegetable, and receive vouchers to spend on the foods of their choice at the Market. These vouchers also serve to empower kids, by giving them the purchasing power to buy from farmers and local vendors at the Market.

 Benefits:

  • Logo placed on Old Town Farmers’ Market’s website, which will link to your website or social channel.

  • A minimum of one social media post, thanking you for your support. Post will tag your social channel.

  • Logo will be displayed on the Market’s sponsorship banner, which is prominently placed at the Market throughout the year.

  • Opportunity to hang promotional banner at POP Club tent each week (provided by sponsor).

  • Logo placement on all promotional materials and advertising for POP club.

  • Sponsor recognition and logo placement on all POP Club related print media advertising.

  • Sponsor recognition on Old Town Farmers’ Market’s weekly Facebook and Instagram Event posting as Kids POP Club Sponsor.

  • For one special event Market day, promote your business or organization in a designated booth (10x10 canopy provided). Signage at the Market will recognize it’s your special day.

 SNAP Sponsor - $5,000

The Supplemental Nutrition Assistance Program (SNAP) provides over 45 million low-income Americans with monthly benefits that can be used to purchase foods and beverages. In 2017, program participants spent more than $22.4 million at farmers markets across the country. In 2018, Old Town Farmers Market redeemed over $5000 in SNAP benefits and $4000 in Double up Food Bucks, a program that matches SNAP purchases up to $25 per Market. That’s over $9K in healthy food sales to low income, elderly and underserved people in our community!

As we continue to make real strides in increasing the accessibility of real food for everyone, we need help from sponsors if we are to keep the program going. Equipment, software, tokens, employee costs, and monthly fees are just a few of the costs associated with accepting SNAP. 

 Benefits:

  • Logo placed on Old Town Farmers’ Market’s website, which will link to your website or social channel.

  • A minimum of one social media post, thanking you for your support. Post will tag your social channel.

  • Logo will be displayed on the Market’s sponsorship banner, which is prominently placed at the Market throughout the year.

  • Opportunity to have promotional materials at Information Booth (provided by sponsor).

  • Logo placement on SNAP signage at Information Booth.

  • One social media post specific to the program per month  in 2019.

  • For one special event Market day, promote your business or organization in a designated booth (If necessary, a 10x10 canopy provided). Signage at the Market will recognize it’s your special day.

Music Sponsor - $2,500

Supporting local musicians is a tradition at the Market. Area musicians showcase their talents every Saturday and help stimulate a Market atmosphere like no other. Who knows, one of them might write your all time favorite song!

  Benefits:

  • Logo placed on Old Town Farmers’ Market’s website, which will link to your website or social channel.

  • A minimum of one social media post, thanking you for your support. Post will tag your social channel.

  • Logo will be displayed on the Market’s sponsorship banner, which is prominently placed at the Market throughout the year.

  • Sponsor recognition on Old Town Farmers’ Market’s weekly Facebook and Instagram Event posting as Music Sponsor.

Chef Demo Tent - $2,500

The chef demo tent supports local chefs while directly supporting area farmers and hosts the POP Kids culinary demo once a month.

 Benefits:

  • Logo placed on Old Town Farmers’ Market’s website, which will link to your website or social channel.

  • A minimum of one social media post, thanking you for your support. Post will tag your social channel.

  • Logo will be displayed on the Market’s sponsorship banner, which is prominently placed at the Market throughout the year.

  • Opportunity to hang promotional banner at POP Club tent each week (provided by sponsor).

  • Your business or organization will be included on Old Town Farmers’ Market’s Facebook and Instagram Event posting as Chef Demo Tent sponsor, when applicable.

Market Day Sponsor - $1,000 for first day, $500 each additional day

Benefits:

  • Logo placed on Old Town Farmers’ Market’s website, which will link to your website or social channel.

  • One social media post, thanking you for your support. Post will tag your social channel.

  • Logo will be displayed on the Market’s sponsorship banner, which is prominently placed at the Market throughout the year.

  • Sponsor recognition on Old Town Farmers’ Market’s Facebook and Instagram Event posting as Market Sponsor for that day.

  • Promote your business or organization at the Market in a designated booth (If necessary, a 10x10 canopy provided). Signage at the Market will recognize it’s your special day.

Culinary Demonstrations - $200 each

The purchasing decisions that chefs make serve as role models to the community. Prioritizing sustainable, locally produced fresh ingredients in their menus enables chefs to create delicious, real food, while directly supporting are farmers. Demonstrations take place in the Chef Demo tent from 9-10.

 Benefits:

  • Logo placed on Old Town Farmers’ Market’s website, which will link to your website or social channel.

  • A minimum of one social media post, thanking you for your support. Post will tag your social channel.

  • Logo will be displayed on the Market’s sponsorship banner, which is prominently placed at the Market throughout the year.

  • A complimentary article written by you in FarmShop’s ICT Foodshed Blog that will introduce you and link to the recipe(s) demonstrated.

  • Chef/business will be included on Old Town Farmers’ Market’s Facebook and Instagram event for that Market day.

  • Chef/business will have the opportunity to share their menus, flyers, brochures, etc. with market goers.

  • Opportunity to hang promotional banner at Chef Demo tent (provided by chef/restaurant) the day of demonstration.

 Requirements:

  •  Use as many in season ingredients from the Market as possible.

  • Other ingredients should be minimally processed.

  • Recipes and article should be emailed to the Market the Monday before demonstration for approval and to post on website.

  • Recipes should be easy to prepare, affordable, healthy and of course, taste great!

  • Demonstration should be fun and engaging. Include practical tips when possible.

  • Offer approximately 30 samples/tastings, approx. 2 Tbs or 1/4 cup each.

The Market will provide:

  • One 10 x 10 shade canopy

  • One 12x20 shade canopy and chairs for observers

  • Three 6 ft tables

  • A handwashing station

  • Two gas burners

  • A tabletop grill

  • A sound system with microphones - if necessary.

The best farmer’s market in the Wichita area!!!
— Janice, OTFM Customer

OTHER TYPES OF SPONSORSHIP

  • Host a fundraising event

  • In-kind donations such as prizes for events and raffles


If you’re interested in becoming a Sponsor, please give us a call or shoot us an email!

316-337-5770 or info@OldTownFarmersMarket.com

Unless specifically allocated to a program, sponsorship dollars and Market fees go to the promotion of the Market, its programs and payment of any applicable expenses including, but not limited to: programs, public relations, advertising, market supplies, and customary business expenses. We pledge to use your support dollars wisely.